Content Production — Dallas, TX · Nationwide

Film, video and photo that make you look like the leader

ARC Lab plans, shoots and edits cinematic content for growing companies, restaurants, law firms, artists and experts. One team handles concept, production and post, so your brand looks the same on every screen.

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EIGHT WAYS WE PRODUCE

Production services

Pick one, or let us plan a shoot that covers several at once.

Commercial production shoot
01

Commercial

→
Social media content shoot
02

Social Media Content

→
Corporate video production
03

Corporate

→
Event photography
04

Event

→
Post-production cinematic footage
05

Post-Production

→
Studio portrait photography
06

Photography

→
Music video production
07

Music Videos

→
Aerial roof and property photography
08

Real Estate & Property

→

Every Production Includes

Who It's For

Restaurants and hospitality groups, growing companies, law firms and professional services, schools, artists and experts who want their brand to look as good as their work, on every screen.

How a Production Works

  1. 01

    Brief & Concept

    We learn the goal and shape the idea, script or interview plan.

  2. 02

    Pre-production

    Locations, schedule, talent and a shot list built for every format.

  3. 03

    Shoot Day

    A small, fast crew that works around your business.

  4. 04

    Edit & Deliver

    Graded, mixed and captioned files ready to publish.

Content Production FAQ

Planning & budget

How much does professional video production cost for a small or mid-size business?

It depends on what you need: the number of shoot days, crew size, locations, talent and how many finished videos you want. A single social content day costs far less than a multi-day commercial. After a free call we send a fixed written quote, so you know the full cost before anything starts.

Is professional video worth it, or can we just film on a phone?

Phone content is great for quick, everyday posts. Professional production is worth it for the pieces that represent your brand for months: your website film, ads, menu and product visuals, founder stories and recruiting videos. Many of our clients do both: a professional shoot that also gives them a library of clips to post between shoots.

What is the difference between a commercial, a brand film and social media content?

A commercial sells one clear message in a short time, usually for ads. A brand film tells who you are and why you exist, often with founders and staff. Social content is a steady stream of short, platform-native videos and photos. One well-planned shoot can produce all three.

How far in advance should we book a shoot?

Two to four weeks is comfortable for most projects, because it leaves time for the concept, schedule and locations. Larger commercials and multi-location shoots need more planning. If you have a launch date, tell us early and we will plan backwards from it.

What do we need to prepare before a shoot day?

We send a simple checklist: who will be on camera, which products or dishes to feature, what to wear, and when the location is available. We handle the shot list, schedule and equipment. Your job is mostly to show up and be yourself.

On set

Can you film at our restaurant or office while we are open?

Yes. We plan around your busiest hours and usually shoot hero shots before opening or during quiet times. Our crew is small and moves fast, so guests and staff can keep working.

Do you provide actors, models or a host?

We can cast talent when a concept needs it. Often the strongest choice is your real team: chefs, founders, attorneys or staff. We direct them so they look natural and confident on camera.

Can you help us write the script or interview questions?

Yes. Concept, script and interview questions are part of pre-production. For interviews we prepare questions that bring out real stories, then shape the edit around the best answers.

Do you offer drone and aerial footage?

Yes, where airspace and local rules allow. Aerial work is flown by an FAA Part 107 certified pilot.

Can you produce content in Spanish or Turkish?

Yes. We have produced content and captions in English, Turkish and Spanish, so we can serve bilingual audiences and international brands.

Editing & delivery

How many videos can we get from one shoot day?

It depends on the plan. A focused social content day can produce a month or more of short videos and photos. A commercial day usually produces one main film plus shorter cut-downs for ads and social. We plan the shot list so every hour on set turns into usable content.

How long does editing take after the shoot?

Most social content is ready within a few business days, and commercials or brand films usually within one to two weeks, depending on length and revisions. Rush delivery is possible when we know about it early.

What formats and sizes will we receive?

Every project is delivered in the sizes you need: 16:9 for websites and YouTube, 9:16 for Reels, TikTok and Shorts, 1:1 and 4:5 for feeds. Final files are color graded and mixed, up to 4K.

Who owns the photos and videos you produce?

You receive full usage rights to the final deliverables for your marketing, website, ads and internal use. If you also need the raw footage, tell us at the start and we will include it in the quote.

Can you edit footage that we already have?

Yes. Our post-production team can edit, color grade, add sound, subtitles and motion graphics to footage you shot yourself or with another crew.

After delivery

Do you also post the content and run ads with it?

Yes, through our Growth & Paid Media service. We can turn your new content into Meta ads, track results and report monthly, so production and promotion work as one plan.

How do we know if our video content is actually working?

We agree on a goal before the shoot: more bookings, more followers, more inquiries or stronger recruiting. Then we track the matching numbers, such as views, saves, clicks, messages or ad results, and adjust the next shoot based on what performed best.

Book a Free Consultation

Or call +1 (817) 701-8047